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Charlotte Beers

Legendary Advertising CEO and Former Under Secretary of State

"A product doesn't become a brand until it rests honorably in the consumer's life." Charlotte Beers

Charlotte Beers has been nicknamed "the most powerful woman in advertising" and "the queen of Madison Avenue" and has graced the cover of Fortune Magazine as one of America's most influential women. She revolutionized major ad campaigns through her pioneering work on product branding.

Leveling the playing field. Charlotte Beers is the only executive in the advertising industry to have served as Chairman of two of the top-ten worldwide adverti... More >

"Charlotte Beers did an excellent job of making her remarks relevant to our association and even presented well-thought suggestions as to how to counter the challenges we currently face. She was very well-received. In the words of one of our attendees, 'Thank you for selecting such an interesting, savvy, well-spoken woman to give the keynote this year!'" Melissa Ruff, Direct Marketing Association

South Carolina

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