Meeting Trends that Work: A Great Moderator
One of the best ways to increase audience participation, education, and meeting ROI at your event is through a live focus group with a moderator. Engage a dynamic thought leader to lead a stimulating, imaginative, and compelling presentation about your industry that includes participants from 3-4 opposing viewpoints—think baby boomer, Gen X, and Gen Y, or manufacturer, distributor, retailer, and consumer together on stage. While the panel demonstrates their differences in thinking, the moderator details background information, provokes discussion, and creates an understanding with practical implications for the audience.
There are many benefits to a skilled moderator. A moderator guides the conversation, maintains momentum, and keeps participants on topic. Your panel of insiders may have great insight, but it often takes a professional to get those insights out of them. Leading Authorities’ moderators excel at framing up the discussion and encouraging the panel to demonstrate their diverse range of thinking. Below, suggestions for a great moderator for your live focus group:
- Dana Perino – Former White House Press Secretary
- Scott Pelley—60 Minutes Correspondent
- Ron Brownstein—Political Director, Atlantic Media Company
- Jim VandeHei—Founding executive editor, Politico
- Alexis Glick—Business Journalist, Former VP of Business News for FOX Business
- Kelly O’Donnell—NBC News Capitol Hill Correspondent
- Don Neal—Expert on Marketing, Branding, and Consumer Behavior
- Peter Hart—Leading Pollster, and Research and Strategic Planning Expert
- Neil Howe—Generations Expert and Demographer
Find out more about how a live focus group with a moderator can deliver real, live insights at your event. Call Leading Authorities at 1-800-SPEAKER for more information.