Best Practices

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• Industry Professionals Discuss the Relevancy of their Meetings
  With the help of audience response systems, the discussion of “Is My Meeting Relevant” garnered important research data for anyone in the meeting industry.
   
• Can Science Build a Better Meeting
  The audience files in, the speaker takes the stage, and the presentation begins. But how can you ensure the content is cutting through, and attendees are getting the most out of the experience? Is there a way to scientifically guarantee the success of a presentation?
   
• Does your Meeting Matter?
  With meetings increasingly under pressure, it’s important to examine whether your attendees are getting the most out of your meeting. Recent research conducted by Leading Authorities’ Event Advisory Services determined several important factors of note.
   
• How to Find a Speaker
  At the heart of any great event experience is the takeaway value, the message, the lessons, and the actionable insights that attendees can use in everyday life. Content can make or break an event, and this is why it is so important to pick the right speaker. Below, our best practices for choosing the perfect speaker for your event.
   
• Meeting Trends that Work: A Great Moderator
  One of the best ways to increase audience participation, education, and meeting ROI at your event is through a live focus group with a moderator.
   
• Thinking Beyond Star Power to Boost Your Next Event 
  By Mark French, President of Leading Authorities
  Meetings and events continue to be the most effective marketing channel for influencing behavior and connecting your company to franchisees and the marketplace. But the secret to success, is creating compelling, relevant events that build anticipation, engagement, and ultimately, bottom-line return on investment (ROI).
   
• Better Meetings for Less
  Is your event under pressure from attendees, exhibitors, and financial stakeholders? Leading Authorities can help you design a better meeting. Most importantly, we can do it for less.
   
• Meeting Trends that Work: Oxford-Style Debates
  Put your stamp on your next event by adding something new and memorable. A format that is working well for many of our clients is the Oxford-Style debate. More than just a point-counterpoint session, the Oxford-Style debate really adds drama and energy to an event.
   
• Industry Experts Panel
  The best place to find new insights and ideas could be through the senior execs you network with everyday. Your industry is ripe with subject matter experts and leading thinkers in their fields.
   
• Black History Month Speakers
  College and universities begin looking for their speakers for Black History Month far in advance. We have great suggestions for your line-up that will make this year's recognition of Black History Month the most memorable experience your campus has seen yet.
   
• Comedy on Campus
  Comedy has long been one of the best ways to bring the campus community together. Our comedians have diverse appeal, and can customize a routine based on your college or university. Below, some ideas for side-splitting events.
   
• Book in Bulk and Save Big!
  Who is this year’s hottest speaker for college crowds? Our experienced program consultants are on the cutting edge of who’s hot, who’s not, who’s worth the money, and most importantly, how to book them
   
• How to Find a Speaker
  Speakers love to present to college audiences. Full of intellectual curiosity and enthusiasm, college crowds are enthusiastic and eager for insight. The right speaker can unite the student body, share a great understanding of the world, and leave a lasting impression. Below, our best practices for choosing the perfect speaker for your event.