Leading Authorities’ event design experts work with all of the stake holders of your meeting, to design an experience built upon a Strategic Event Design Plan.
This process:
- Aligns the meeting objectives with the organization’s business imperatives
- Segments the audience to reflect motives, needs, and desired outcomes
- Develops a compelling value prop that delivers on the three key meeting drivers
- Content
- Community
- Commerce
- Optimizes your full event budget
- Builds curriculum that ensures speakers deliver on key objectives for education, CEUs, and core objectives
- Delivers a trade show plan that integrates two essential elements of commerce and community
- Creates an integrated marketing plan that aligns with your desired audience segments
- Involves new metrics and meeting evaluation criteria
- Identifies the Impressions, T.H.E.M.E., and cues of the event
Get more details on our Event Design Workshops and learn why they are so successful by spending a few minutes talking with one of our event design experts. Contact Helena Lehman at Helena@lauthorities.com or by calling (202) 721-7676.