Andrew Winston

The business world is undergoing a paradigm shift--a green shift--and Andrew Winston is showing organizations how to create their own green shoots in any economy. The founder of Winston Eco-Strategies, he takes audiences on a tour of the companies who have innovated by discarding yesterday's business practices and implementing forward-looking strategies that are propelling them in the green economy. With fascinating real world examples from some of the world's most successful companies, he shows how "going green" saves money, saves resources, and does more with less.

Getting Lean, Mean, and Green. Winston is the author of Green Recovery, a book that helps companies use environmental thinking to survive downturns, thrive when things get better, and dominate for years to come. The book "offers a compelling case for why the recession is the perfect time to use a green strategy to get lean, get smart and innovate your way forward. With success stories from industry leaders as examples--companies like Boeing, Disney, DuPont, Microsoft, Procter & Gamble, Toyota, and Wal-Mart." Winston is also the co-author of Green to Gold, the best-selling guide to what works--and what doesn't--when companies go green.

Winston also writes extensively on green business strategy, including a bi-weekly column for Harvard Business Online, regular pieces on Huffington Post, and a monthly strategy e-letter, Eco-Advantage Strategies. For his efforts, he was recently named a "Planet Defender" by Rock the Earth. Winston has also appeared in some of America's most influential media outlets, including the Wall Street Journal, Time, BusinessWeek, New York Times, and CNBC.

A Practical Evangelist for Going Green. Winston is a highly respected and dynamic speaker, reaching audiences of thousands of people around the world and acting as a practical evangelist for the benefits of going green. He is dedicated to helping companies both large and small use environmental strategy to grow, create enduring value, and build stronger relationships with employees, customers, and other stakeholders. His clients include Bank of America, HP, Pepsi, Boeing, and IKEA.

More About Andrew Winston. Winston bases his work on significant in-company business experience. His earlier career included advising companies on corporate strategy while at Boston Consulting Group and management positions in strategy and marketing at Time Warner and MTV. After these more traditional roles, he pursued his passion to explore the overlap between business and environment.  He served as the director of the corporate environmental strategy project at Yale's renowned School of Forestry and Environmental Studies. Winston received his BA in Economics from Princeton, an MBA from Columbia, and a masters of environmental management from Yale. He lives in Riverside, Connecticut, with his wife Christine and two young sons.