Karen Post

Download Speech Topics: Karen Post Topics

Programs can address: 

Branding - inside and out, product, organizational and personal branding for businesses and professionals. Expertise includes: on- and off-line media, social networking, business development, PR, crisis brand management, and the customer experience.

Entrepreneurship - shifting gears from employee to business owner, start-up planning, marketing and emotional strength during the toughest times. Expertise includes: fundraising, human resources, business planning and modeling and strategic partners.

Reinvention - when markets evolve, competition expands and change calls, what to do. Retool, rethink and re-emerge as a stronger organization, person and brand.

Women’s business issues - finding our greatest strength through our unique skills and leveraging our emotional smarts for professionals, business and community leaders, and entrepreneurs.

The Freeway to More Customers: How businesses give and gain more by leveraging the art and science of a freebie. Businesses need to learn new ways to find and keep customers. This program is a how-to use the art and science of free stuff to find and keep customers. It explores the new attitudes of all market segments as they seek, high value, no cost offers. The practice of serving up free, no-cost offers in today's highly competitive marketplace is one of the most prolific techniques impacting brands. This program will open up thinking for businesses; solo-practitioners, small business owners and leadership, and Fortune 100 companies. The program addresses:

• Finding customers and new revenue, turning around stale business models, and further cementing brand loyalty.
• How best to create a strategic free offering, how to manage a customer's expectations and experience, and how to remain authentic to their brand.
• And beyond the how-to apply this practice to your business, The BONUS takeaway is: Karen shares at least 10 of her favorite high-value, absolutely free biz tools and resources too.

Brain Tattoos, Bigger Better Branding. This program helps companies and associations embrace the branding process so they can create new brands and/or effectively execute existing ones. This content covers the basics of branding and current trends in reaching diverse and segmented markets.

A to Z Creativity, 26 Ways to the Next Big Idea. Most great brands start with and uphold bold creative ideas. They go where competitors fear and create their own markets, new products and different ways to do things. Where do these big ideas come from? The human brain, which - like a competitive horse - he has so much potential if it's trained and exercised regularly. This creative booster introduces fun and effective methods to increase you and your team's creative output. This program can be delivered in a keynote format or in an interactive workshop.

Born-again Brands. The rebrand of organizations, persons or products. Some brands are timeless: Tiffany's, Kleenex, even Coca-Cola. They're classic icons in our minds. They've stood the test of time. We know what they are and what they stand for. Their brand story is clear and consistent in any day of any decade. Other brands are tired and don't age as well. Some are born bad and just get worse. Some start off good and then, over time, get sloppy and lose focus. Others are innocent victims of our fast-changing world. Whatever the case, even shaky brands can become "born-again": a brand with a renewed spirit and a relevant connection to the market. This program takes the audience through the entire rebrand process. It is delivered in a keynote format or in an interactive workshop.

Brandtown, USA. Become a Destination Magnet. This program helps associations and public and private destinations embrace the branding of places process so they can create memorable brands that attract people to their space. The content covers the downside of committee-driven compromise and the upside of leadership, achieving big goals on a small budget, and new trends in reaching the market. This program can be delivered in a keynote format or in an interactive workshop.

The Brand Inside: Attracting and Keeping the Right Talent. This program shows you how to attract and keep the right talent with a strong inside brand. Content focuses on building the internal or employer brand. When companies merge, downsize, experience rapid growth or any big change, the inside brand is essential. In today's competitive market, having a desirable corporate brand is the key to staff recruitment, retention and organizational success.

Brand Moi^TM: Make Your Mark, Achieve Your Dreams. The Brand Moi^TM presentation dissects "The Brand" for individuals, business and community leaders and sales and marketing professionals. It provokes compelling questions that can cause action and stimulates new, creative ways to maximize your personal mark. This program is designed to help people achieve their goals and dreams with a personal brand. The program includes both online (social media, twitter and email etiquette) along with off line strategies to build a strong personal impression in the minds of your market.

Branding on a Heart String: Creating a nonprofit Brand. The nonprofit sector is struggling. Giving is down and the need is up. Marketing and branding are more important than ever in this highly competitive environment. This program provides practical, big ideas to brand a cause, a program and/or an organization. If your resources are limited, your volunteers are tired and your mission is great, this program is for you. Attendees will learn story telling, the marketing and how to leverage social media.

Brain Tattooing with Social Media. How to build and manage an online business brand.By 2011, over 1 billion people will be actively involved in social media. Gone are the days when only teenagers occupied this online world. Today savvy business owners; entrepreneurs and professionals, are benefiting from these Web phenomena. Karen Post, a marketing expert with 25 years' experience, and CEO of a social media company, Oddpodz, takes the myths and intimidation out of this new marketplace. She delivers simple ideas to tap into this new frontier of opportunity to grow your business. This program covers a social media "overview" and "how-to"; blogging to build your brand, tweeting for success, and reputation management. It can be geared to individuals or company needs. She covers managing your brand online, business development publicity leveraging Facebook, Twitter, Linkedin, www.Oddpodz.com and other popular sites.

The New Face of Retail. Presentation message focus can include: buyer trends on- and offline, the new consumer attitudes, tactics to increase retail sales and how to deliver a fully branded memorable experience. This program can be delivered to executives, management or frontline retail staff.

Travels From
Georgia

Local Fee Range
$5,001.00 to $10,000.00

West Coast Fee Range
$5,001.00 to $10,000.00

East Coast Fee Range
$5,001.00 to $10,000.00

This specific fee falls within this range. Ranges are presented as a guideline only. Speaker fees are subject to change without notice. For an exact quote, please contact your Leading Authorities representative.