New Ideas For Meetings Focused On Culture

Professional headshots of Gavigan and McChrystal

According to Gallup’s engagement report, “Highly engaged business units achieve a 10% increase in customer metrics and a 20% increase in sales.” If your meeting is focused on driving results by promoting an innovative, engaged, purposeful, active company culture, we have some great recommendations—

Colin Coggins & Garrett Brown, ​​​​​​​Sales Mindset Advisors, USC Adjunct Professors of Entrepreneurship, Authors, & Founding Partners of Agency18​​​​​​​

Colin Coggins and Garrett Brown are on a mission to change the way the world views salespeople by radically changing the way salespeople think about sales… and themselves. They are the creators of “The Unsold Mindset,” a counterintuitive and highly effective method for growing sales and revenue that focuses on why great salespeople (including those that don't have "sales” in their title) are actually the opposite of who you think they are.

Ken Schmidt, Former Director of Communications Strategy at Harley-Davidson 

Make Some Noise, Ken’s incredibly motivating talk on market dominance and building a fanatical fan base willing to literally get a tattoo of your brand logo, also applies perfectly to culture. Thinking about how leadership and culture either help or hurt performance and customer experience, Ken offers an honest look at what we can all do better, infused with Ken’s trademark business genius, solid strategic takeaways, and hilarious way of saying what everyone else is thinking.

Jonah Berger, Wharton professor and best-selling author of Contagious

Jonah has gained international recognition for his behavioral research and rare ability to explain why certain products and ideas catch on. He is a wizard in terms of helping corporations create cultures and messages that actually stick, allowing groups to get past the hurdles presented by old ways of doing things and legacy structures. He focuses specifically on innovation, and how to create a community that fosters breakthrough, viral ideas.

Gen. Stan McChrystal, Former Commander of U.S. and International Forces in Afghanistan and best-selling author of Team of Teams

When it comes to restructuring an organization to maximize communication, efficiency, trust, and adaptability, Gen. McChrystal’s insight cannot be beat. A legendary military figure, McChrystal is known for altering U.S. military strategy and structure to best suit a changing combat field and structurally unrecognizable enemy: ISIS. He projects both respect and comfort as soon as he steps on stage, captivating audiences with war stories and deeply thought-provoking reflections.

Sarah Robb O’Hagan, Legendary Business Leader, CEO of EXOS, Former CEO of Flywheel Sports, Former Global President of Gatorade, Former Marketing Director at Nike, Founder & Author of "Extreme You: Step Up, Stand Out, Kick Ass, Repeat"

Two words we would use to describe SRO are real and high-energy. She openly discusses her early career failures and how she has harnessed them to create cultures of disruption at Nike, Gatorade, Virgin, and now Flywheel. The executive behind the innovative G Series line and Nike Plus technology, Sarah knows how to shake things up and disrupt your own business model by rethinking the way employees view themselves, their position in the global market, and their goals.

Christopher Gavigan, ​​​​​​​Co-founder of The Honest Company, Founder & CEO of Prima

The co-founder of Honest Company, alongside Jessica Alba, Christopher attributes Honest’s rocket-launch growth and $1.7 billion valuation to culture. Chris believes the most important factor in driving the bottom line is creating an authentic brand full of personality, and explains that this begins with recruitment and developing a culture of engaged, motivated high-performers.

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