Doug Rauch, a legendary former president of Trader Joe’s, was instrumental in leading the company’s transformation from a 7/11 knockoff to what Fortune magazine called the “hottest retailer in the U.S.” In eye-opening presentations, he shares insights on building a great business based on culture, innovation, leadership, and teamwork. He shows leaders how to push for new and better ways to perform, and audiences walk away with knowledge of how to create a self-sustaining culture of innovation, build a brand in a competitive marketplace, and lead with a purpose.

How do you turn a t-shirt brand that’s sold from the trunk of a rusty car into a global, multi-million dollar business? Johnny Earle transformed Johnny Cupcakes into one of the world’s fastest growing independent businesses. Businessweek named him America’s No. 1 young entrepreneur, and he has been profiled by the New York Times, NPR, MTV, Forbes, Newsweek, the Boston Globe, and INC. By focusing on the customer experience (he wants buying a t-shirt to feel like your birthday), he created such a unique brand that consumers would (and do) line up around the block for his shirts.

Joseph Badaracco is a popular author and the John Shad Professor of Business Ethics at Harvard Business School. He has taught in executive programs in the United States, Japan, and many other countries and has spoken to a wide variety of organizations on issues of leadership, values, and ethics. Badaracco's research focuses on business ethics, particularly on leadership and individual decision making, and he has written several books, including Loading the Dice, Leadership and the Quest for Integrity, The Knowledge Link, and Business Ethics, and Leading Quietly.