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High-Performance Expert, Director of Performance and Mental Health for the Chicago Bulls

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Widely respected as an innovator in unlocking high performance in teams and individuals, Dr. Wendy Borlabi possesses expert-level understanding of the mental aspects of peak performance and works alongside the world’s top athletes to help them reframe their mindsets to reach their full potential. She is the director of performance and mental health for the Chicago Bulls where her mindset-centered philosophy to mastering your field is embedded in the team’s success and prevalent at all levels of the organization and its culture. A leading sports psychologists and performance coach, Dr. Borlabi is also an independent consultant with the NBA and is the founder of performance psychology firm Borlabi Consulting, through which she advises organizations in any industry on teamwork, elevating mental toughness, and inspiring unwavering confidence in their teams. Previously, she served as senior sports psychologist for the United States Olympic Committee (USOC), preparing the country’s top athletes for dominant performances at two Winter Olympics and one Summer Olympics.
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