Zeev Neuwirth MD currently serves as the Senior Medical Director of Population Health for Atrium health. Prior to this appointment, Dr. Neuwirth served as the Senior Medical Director for Primary Care Services and the Chief Clinical Executive of the Atrium Health Medical Group - a group consisting of approximately 2000 providers, which proactively provides medical care to over 1.1 million primary care patients, and serves a community of over 2 million people in the greater Charlotte area. Prior to joining Atrium Health, Zeev served as Chief of Clinical Effectiveness & Innovation at Harvard Vanguard Medical Associates, a 600 physician multi-specialty practice located in Eastern Massachusetts.

Have you ever wondered why more salespeople buy BMWs than other cars? Or why a name’s popularity grows after a hurricane of that name hits? Jonah Berger has the answers. A marketing professor at the Wharton School at the University of Pennsylvania and the New York Times best-selling author of the books "Contagious: Why Things Catch On" and "Invisible Influence: The Hidden Forces That Shape Behavior," Berger has spent the last decade studying how social influence works, why certain ideas and products catch on, and what we can do to make ourselves more influential. He shares with audiences the keys to harnessing this “influence” to forge great partnerships, sell slow-moving products, and be more intentional with business strategies. His work is regularly published in top-tier journals, he consults for a variety of Fortune 500 companies, and popular outlets like Harvard Business Review often cover his work.