Adam von Gootkin is a globally recognized innovator and risk-taker who has revolutionized the spirits industry with his unique approach to traditional business principles. Carrying on his family’s entrepreneurial legacy in the spirits industry, which began in the 1800s and continued through the prohibition era and into the present day, von Gootkin is the co-founder and CEO of Highclere Castle Spirits and the co-founder of Highclere Castle Cigar Co. A visionary in every sense of the word, von Gootkin has built an empire on foundations of authenticity and has re-written the rules for how organizations can spark innovation on the path to radical success.

Paco Underhill is one of the era’s leading shopping anthropologists and the founding president of Envirosell, a behavioral research and consultancy firm focused on commercial environments. A pioneer and expert in global consumer behavior and trends, Underhill has spent decades researching shopping patterns. His first book, Why We Buy: The Science of Shopping, was an internationally-recognized best-seller and has been published in 28 languages. The success of his three best-selling books and his retail insight makes him a highly sought-after resource, and his columns and editorials have appeared in The New York Times, Money Magazine, and The Wall Street Journal, among others. A highly-regarded speaker, Paco has delivered keynote speeches at conferences, universities, and corporations spanning the globe for over a decade. From buying behavior to consumerism in the modern world, his insightful and entertaining presentations have been lauded worldwide.

As McDonald’s Corporation’s legendary vice chairman and CEO, Jim Skinner led a turnaround at the world’s largest food service company, leaving the chain with the best financial performance in its history. One of the architects of McDonald’s worldwide “Plan to Win” revitalization plan launched in 2003, he managed a successful shift in strategy that led to increased sales, reinvented menus, modernized restaurants, and innovative new offerings. Repeatedly hailed by media as the “CEO of the Year, Skinner addresses business strategy, turnaround stories, leadership, and managing change.

Female Factor springs from the extensive research of CEO Bridget Brennan, a pioneer in marketing and selling to women. She is the author of the acclaimed book Why She Buys: The New Strategy for Reaching the World's Most Powerful Consumers (Crown Business, 2009), and one of the world’s most popular speakers on this subject. Her book was called “essential reading” by The Wall Street Journal, “required reading for anyone burdened with a Y chromosome” by Fortune Small Business, and named a "Top 10 Marketing Book of 2009" by MediaTrust. A recipient of numerous industry awards, Brennan was named U.S. Public Relations Agency Practitioner of the Year by PR NEWS for her work in applying gender psychology to communications.

Stephanie is Owner & CEO of Asutra, where we're passionate about helping people take care of themselves on purpose so they can get the most out of life – what we call active self-care. Asutra offers magnesium-powered remedies for pain relief, sleep and mood, so you can care for yourself well. At Asutra, we’re proud to provide good jobs with career pathways at a living wage with benefits. Asutra is women-owned and women-led; 60% of our team are people of color; and 100% of our staff would recommend Asutra as a great place to work. Stephanie is an enthusiastic board member of Hope Chicago, which sends students and their parents to college debt-free; Very Asian Foundation, which amplifies AANHPI stories; and Naturally Chicago, which creates an ecosystem for natural products companies to thrive. Stephanie was honored to be named to Inc.’s Female Founders 200 list in 2023 and Beacon Award Entrepreneur of the Year in 2021. In her spare time, she’s an avid urban gardener who grows everything from tomatoes to lilacs.

Rayid Ghani is a Distinguished Career Professor in the Machine Learning Department and the Heinz College of Information Systems and Public Policy at Carnegie Mellon University. Rayid is a reformed computer scientist and wanna-be social scientist, but mostly just wants to increase the use of large-scale AI/Machine Learning/Data Science in solving large public policy and social challenges in a fair and equitable manner. Among other areas, Rayid works with governments and non-profits in policy areas such as health, criminal justice, education, public safety, economic development, and urban infrastructure. Rayid is also passionate about teaching practical data science and started the Data Science for Social Good Fellowship that trains computer scientists, statisticians, and social scientists from around the world to work on data science problems with social impact.

Dirk Beveridge, president of 4th Generation Systems, is a professional keynote speaker on sales and customer care. He delivers high impact inspirational, motivational speaking and custom training programs to wholesale distribution audiences.

Author and entrepreneur Craig Wortmann is president and CEO of Experience LLC, a company that helps leaders and organizations capture and tell their stories. As Founder and CEO of Sales Engine, Craig and his team help firms build and tune their sales engine. Craig’s firm works with teams all over the world to develop their knowledge, skill and discipline and translate those key assets into higher performance.