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Speaker Location: Missouri
Speaker Location: South Carolina
Economic Outlook
Marketing

Fmr. Pres. of the Washington Capitals and the Washington Wizards, First Female Pres. of a Professional Sports Franchise

Fees
  • Local: $20,001 - $35,000*
  • US East: $20,001 - $35,000*
  • US West: $20,001 - $35,000*
  • Europe: $35,001 - $55,000*
  • Asia: $35,001 - $55,000*
As the first female president of a professional sports franchise, Susan O’Malley, the former president of Washington Sports and Entertainment, is a pioneer in sports and business. Under her guidance, her company improved its bottom line, as well as its winning percentage, and the Washington Wizards experienced the largest ticket revenue increase and the highest renewal rate in the history of an NBA franchise to date. O’Malley’s illustrious career also included the creation of the MCI Center, which helped revitalize downtown DC. She addresses management, leadership, and marketing.

Chief Behavioral Officer at Maritz

Fees
  • Local: $10,001 - $20,000*
  • US East: $10,001 - $20,000*
  • US West: $10,001 - $20,000*
  • Europe: Please Inquire
  • Asia: Please Inquire
Charlotte Blank is Chief Behavioral Officer of Maritz. She leads the company’s practice of behavioral science and innovation, through expert applications of social psychology and behavioral economics. In this effort, Charlotte is striving to forge the connection between academic theory and applied business practice, elevating the use of field research to better make sense of human behavior in the evolving marketplace. Charlotte has led programs in neuromarketing, social media, and global branding during her ten years in the media and automotive industries, in which she worked in Innovation for Turner Broadcasting and various marketing roles for General Motors.

Legendary Advertising CEO and Former Under Secretary of State for Public Diplomacy and Public Affairs

Fees
  • Local: $10,001 - $20,000*
  • US East: $10,001 - $20,000*
  • US West: $20,001 - $35,000*
  • Europe: $20,001 - $35,000*
  • Asia: Please Inquire
Charlotte Beers, a legendary advertising CEO, has been nicknamed “the most powerful woman in advertising,” and is the only executive to have served as chairman of two of the top-ten global ad agencies. Her expertise in communications and branding led to her role as under secretary of state for public diplomacy and public affairs. She draws from her expertise in branding, leadership, and marketing to discuss the challenges she faced while guiding the State Department through complex public diplomacy issues and engaging the world with a positive American image.
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