Ron Kaufman is an expert at building service cultures and the author of Uplifting Service! Kaufman explains the steps needed to engineer a service culture, while focusing on results and practical action. His extensive experience across industries are distilled into proven methodologies to help clients upgrade service performance and improve service culture.

Dan Gregory is a author, educator, and social commentator. He is the President and CEO of The Impossible Institute, an innovation and engagement organisation founded to make what’s not… possible. Dan’s specialization is human behavior – our motives, drives and belief systems, the things that make us buy, the things that make us buy in and the things that pull our strings.