Steve Robinson served as the Chief Marketing Officer of Chick-fil-A, the nation’s most profitable food chain, from 1981 to 2015. Responsible for overseeing all of the brand’s traditional marketing support, advertising, brand development innovation, menu innovation, and hospitality strategies, he was integrally involved in the company’s incredible growth trajectory. Robinson helped take the chicken chain from 184 stores and $100 million in annual revenue when he assumed his position, to more than 2,100 stores and $6.8 billion in annual sales upon his retirement. He is credited with identifying and rolling out the company’s “Eat Mor Chikin” branding and campaign, which is now recognized worldwide. He is also the author of the new book, Covert Cows and Chick-fil-A: How Faith, Cows, and Chicken Built an Iconic Brand, due out in Spring 2019. He offers insights on building brand loyalty, creating a unique brand culture that stands out in a crowded global marketplace, and why success and culture are often so tightly linked.

Adam von Gootkin is a globally recognized innovator and risk-taker who has revolutionized the spirits industry with his unique approach to traditional business principles. Carrying on his family’s entrepreneurial legacy in the spirits industry, which began in the 1800s and continued through the prohibition era and into the present day, von Gootkin is the co-founder and CEO of Highclere Castle Spirits and the co-founder of Highclere Castle Cigar Co. A visionary in every sense of the word, von Gootkin has built an empire on foundations of authenticity and has re-written the rules for how organizations can spark innovation on the path to radical success.

Scott Deming takes his twenty years of business ownership, board positions, working with small, independently owned companies as well as multi-national corporations and employee relationship expertise. Scott Deming speaks for and trains companies across the globe – big and small, in just about every industry. From CEOs to business owners to managers to sales people to customer service reps, Scott Deming’s programs have transformed individuals and organizations alike, showing them the real process for customer evangelism and lasting customer loyalty.

Dawn Hudson is the former chief marketing officer of the NFL and the former president and CEO of Pepsi-Cola North America. A veteran marketing and advertising executive, she has more than 20 years of strategic brand-building experience behind some of the world’s best-known brands. Listed as one of Fortune’s “50 Most Powerful Women in Business,” Hudson speaks with electricity about marketing for 21st century business needs, innovation, leadership, branding, and more.

Recognised as “the man who fixes businesses” Kevin Gaskell has an impressive track record in building and leading successful companies. As CEO of Porsche, Lamborghini, and BMW, Gaskell led hugely successful turnarounds that are pointed to as examples of how to successfully transform companies and position them for long-term success. His energy and leadership have helped companies to achieve world-class levels of customer service and financial performance, and he speaks with electricity about using inspired leadership to achieve incredible results.

Nick Friedman is co-founder & visionary of College H.U.N.K.S. Hauling Junk & Moving, the largest and fastest-growing junk removal and local moving franchise opportunity in North America. Friedman started the business in college with his childhood best friend Omar Soliman in a beat-up cargo van, and it has grown to over 250 franchises and $300 Million annual sales. He was named among the “Top 30 Entrepreneurs in America Under 30” by INC Magazine and was on the same list as Mark Zuckerberg, Bill Gates, and Michael Dell in a Newsweek article entitled “College Kid to Millionaire.” Friedman is a three-time Ernst and Young Entrepreneur of the Year Award Finalist, and he won the prestigious award in 2018. He has been featured in numerous business books and textbooks, as well as Forbes, Fortune, and many other notable publications. Friedman’s company has appeared every year on the INC. 5000 list of Fastest Growing Companies and has appeared twice on the Oprah Winfrey Show. Friedman is also a TV personality, having appeared as a guest on shows, including the first episode of ABC’s Shark Tank, Bravo’s Millionaire Matchmaker, CNBC’s BlueCollar Millionaires, and CBS’s Undercover Boss. He also produced and acted in the biopic Bezos: The Beginning. Additionally, Nick is a Board Member of the Young Presidents Organization (YPO). As an author, Nick co-wrote a bestselling book entitled Effortless Entrepreneur: Work Smart, Play Hard, Make Millions.

Omar Soliman is an American entrepreneur, author, television personality and co-founder of College Hunks Hauling Junk, a junk hauling and moving business headquartered in Tampa, Florida. Soliman has been named Top 30 Entrepreneurs in America Under 30 by INC Magazine, Top 35 Entrepreneurs Under 35 by Bisnow.com, and was the 2018 Ernst and Young Entrepreneur of the Year Award Winner as well as a finalist for Tampa Bay CEO of the Year. He has appeared as a guest on FOX Business News, MSNBC, and ABC's Shark Tank.

Ken Schmidt is the legendary former director of communications strategy for Harley-Davidson Motor Company. He played an active role in one of the most celebrated turnarounds in corporate history, and his vision helped transform Harley into one of the world’s most dominant brands. He is widely known as a provocative and engaging thought leader. Funny and energetic, he shares stories of how to compete with weapons stronger than price, build a fanatically vocal customer base, create a passionately loyal corporate culture, and develop leaders who inspire and motivate.

For more than 25 years, Pauline Brown has acquired, built, and led the world’s most influential global luxury brands. Pauline served as the Chairman of North America for the world’s leading luxury goods company, LVMH Moët Hennessy Louis Vuitton, where she provided regional leadership for about 70 brands in five sectors including fashion and leather goods, watches and jewelry, perfume and cosmetics, wine and spirits, and selective retailing.

Kevin Coupe is the co-author, with Michael Sansolo, of The Big Picture: Essential Business Lessons From The Movies. The film uses movies ranging from The Godfather to Young Frankenstein to illustrate tenets of leadership, the importance of marketing and branding, and how to survive in the workplace.

How do you turn a t-shirt brand that’s sold from the trunk of a rusty car into a global, multi-million dollar business? Johnny Earle transformed Johnny Cupcakes into one of the world’s fastest growing independent businesses. Businessweek named him America’s No. 1 young entrepreneur, and he has been profiled by the New York Times, NPR, MTV, Forbes, Newsweek, the Boston Globe, and INC. By focusing on the customer experience (he wants buying a t-shirt to feel like your birthday), he created such a unique brand that consumers would (and do) line up around the block for his shirts.

Have you ever wondered why more salespeople buy BMWs than other cars? Or why a name’s popularity grows after a hurricane of that name hits? Jonah Berger has the answers. A marketing professor at the Wharton School at the University of Pennsylvania and the New York Times best-selling author of the books "Contagious: Why Things Catch On" and "Invisible Influence: The Hidden Forces That Shape Behavior," Berger has spent the last decade studying how social influence works, why certain ideas and products catch on, and what we can do to make ourselves more influential. He shares with audiences the keys to harnessing this “influence” to forge great partnerships, sell slow-moving products, and be more intentional with business strategies. His work is regularly published in top-tier journals, he consults for a variety of Fortune 500 companies, and popular outlets like Harvard Business Review often cover his work.