Steve Schmidt, a renowned political analyst and former Vice Chairman of Edelman, is one of America's most prominent communications, public affairs, and political strategists best known for strategic roles on Republican political campaigns including those of President George W. Bush, California Governor Arnold Schwarzenegger, and US Senator John McCain. Steve specializes in "political message development and strategy." He is one of the nation’s most plugged-in political operatives who offers a candid look at today’s headlines and breaks down what the latest political news means for stakeholders on Main Street, Wall Street, Capitol Hill, and beyond.

---What is it that pushes us to perform at our best? Which people on our teams thrive in high-stress/high-stakes environments and which are always cool, and calm under pressure? Why does this matter and how can you use it to drive peak performance? After 3 years of interviewing more than 200 people including professional athletes, military officers, poker players, and psychologists, Rafi Kohan offer insights into the psychology of gamesmanship and how mental stress can be used to drive performance and behavior. This work, which culminated into the lively and hilarious read Trash Talk, The Only Book About Destroying Your Rivals That Isn’t Total Garbage, offers anecdotes from some of the world’s top competitors and the mind games that push them to outperform their opponents.