Alex Hunter: Former Head of Online Marketing for Virgin Group | LAI

Alex Hunter: Former Head of Online Marketing for Virgin Group | LAI


What brands do you love? Alex Hunter, former Head of Online Marketing for Virgin Group, shares how businesses should build their brand in today’s crowded marketplace and why providing a product or service isn’t enough.

We’ve all seen the Coke vs Pepsi challenge and most of us have an emotional preference to one over the other. Hunter explains the psychology behind our choices. He is a highly regarded public speaker on marketing, business strategy, and customer experience in the information age.

On stage, Hunter shares numerous examples of how to foster an emotional connection with your customers and why the small stuff matters!  Gone are the days of telemarketing calls where sales people address you by name to gain your trust and in are the days of flight attendants offering a glass of champagne while using your fist name to gain your loyalty. Thank you, Virgin America!

Jump into the exciting new world of marketing and discover how to think about fostering an emotional connection with your customers. To read more about marketing speaker, Alex Hunter’s work you can visit his speaker page or contact us at Leading Authorities by phone, chat or e-mail. We look forward to connecting.

Customer Experience Expert & Former Global Head of Digital for the Virgin Group

  • Local: $10,001 - $20,000*
  • US East: $20,001 - $35,000*
  • US West: $20,001 - $35,000*
  • Europe: $10,001 - $20,000*
  • Asia: Please Inquire
Alex Hunter is a branding expert, angel investor and company incubator, as well as the former head of online marketing for virgin group. He is also the creator and host of Attaché, a new style of online travel show, aimed at showing business travellers all they need to know in a very short film before visiting a city on company business. Alex is a highly regarded public speaker, appearing all over the world at major industry events such as ad:tech, Future of Web Apps (London, Las Vegas, Dublin, and Miami) and Thinking Digital. Other clients include Cisco, Deloitte, Procter & Gamble, O2, CapitalOne and the BBC.