Andy Cunningham: Positioning For Global Growth
In this video, Andy Cunningham, founder of Cunningham Collective, speaks at the Canterbury Tech Summit in 2017. Cunningham went to Silicon Valley in the 1980s, and since then she has been passionate about helping technology companies bring their innovations to market and sell more stuff. In this clip, Andy explains how to position your company for global growth.
An entrepreneur at the forefront of marketing, branding, positioning, and communicating “The Next Big Thing,” Andy Cunningham has played a key role in the launch of a number of new categories, including video games, personal computers, desktop publishing, digital imaging, RISC microprocessors, software as a service, very light jets, and clean tech investing.
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