Clara Shih: It’s All About The Experience

Clara Shih: It’s All About The Experience


Insurance agents must be where the customer is, and that is on social, mobile and digital channels, says the founder and CEO of advisor marketing cloud company Hearsay. This video is part of the compendium, Digital disruption in insurance: Cutting through the noise:

CEO & Founder of Hearsay Labs, Social Networking Expert, Author of The Facebook Era, & Member of Starbucks Board of Directors

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Clara is CEO and Founder of Hearsay Corporation, which provides software to help companies securely manage and measure their presence across Facebook, Twitter, and other social media. In 2007, Clara created the first business application on Facebook with her Faceconnector application, which integrates Facebook and Salesforce CRM.