Clara Shih: The Social Media Imperative In Banking
Clara Shih, CEO and Founder of Hearsay Social, tells attendees at The Financial Brand Forum 2016 how social media channels must be integrated into their growth strategies. The Financial Brand Forum is the single largest gathering of senior-level marketing executives in the banking world. Every Spring, this annual conference arms financial marketers with the ideas, insights, tools and techniques they need to cultivate more consumer relationships.
CEO & Founder of Hearsay Labs, Social Networking Expert, Author of The Facebook Era, & Member of Starbucks Board of Directors
- Local: $10,001 - $20,000*
- US East: $35,001 - $55,000*
- US West: $20,001 - $35,000*
- Europe: $20,001 - $35,000*
- Asia: Please Inquire
Clara is the Founder and Executive Chair of Hearsay Corporation, which provides software to help companies securely manage and measure their presence across Facebook, Twitter, and other social media. In 2007, Clara created the first business application on Facebook with her Faceconnector application, which integrates Facebook and Salesforce CRM.