Dan Gregory on Impossible Thinking

Dan Gregory on Impossible Thinking

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Founder and CEO of The Impossible Institute, Dan Gregory, presents at the 2011 Thought Leaders Showcase. Gregory speaks on how advertising agencies used to be involved in making TV commercials, posters, and press advertisements. However, today, what advertisers do more and more of is innovate solutions, invent new products, and solve problems.

Daniel Gregory is the founder and CEO of The Impossible Institute™, an Innovation and Engagement organisation that advises management and sales departments on what truly drives their customers and employees. Creativity, collaboration, culture, innovation, sales, marketing are only a handful of topics he has tackled for organisations. He also regularly advises the C-suite and Boards on how to lead with the power of a purposeful and compelling identity in a rapidly changing world.

Founder and CEO of The Impossible Institute

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Dan Gregory is a author, educator, and social commentator. He is the President and CEO of The Impossible Institute, an innovation and engagement organisation founded to make what’s not… possible. Dan’s specialization is human behavior – our motives, drives and belief systems, the things that make us buy, the things that make us buy in and the things that pull our strings.