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Viktor Mayer-Schönberger is the author of the block-buster best-seller Big Data. He helps organizations understand how to capitalize on big data’s potential. For example, Walmart tripled sales by putting flashlights, batteries, and Pop-Tarts together at checkout during storms.
Best-Selling Author of Delete and Big Data and Expert on the Networked Economy
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Viktor Mayer-Schönberger is the best-selling and award-winning author of Delete and Big Data; an expert on the role of data in the networked economy; and the professor of internet governance and regulation at Oxford University. He tackles what big data is, how it will change our lives, and what we can do to protect ourselves. Of his book, Forbes said, “What I’m certain about is that Big Data will be the defining text in the discussion for some time to come.”
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AI, Machine Learning, & Big Data
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