Joseph Grenny: How to Change People Who Don't Want to Change
The Behavioral Science Guys, a.k.a. the New York Times bestselling authors David Maxfield and Joseph Grenny, provide some behavioral science you can use to help your loved ones change their bad habits.
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Over the past twenty years, Joseph Grenny has taught and advised more than one hundred thousand leaders on every major continent from the boardrooms of Fortune 500 companies to the slums of Nairobi, Kenya. He has advised CEOs and senior executives on more than a dozen major change initiatives--receiving credit from Lockheed Martin Aeronautics' President as a key factor in helping the organization win the $200 billion Joint Strike Fighter program.