Rita McGrath: Seeing Around Corners Preview
Expert on Business Strategy in Uncertain Environments, Acclaimed Thinkers50 Thought Leader, & Best-Selling Author
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Rita McGrath is a leading expert on growth strategy, the author of The End of Competitive Advantage, and one of Columbia Business School’s most popular professors. Named a top thought leader by Thinkers50, she shares insights and exercises on how to align business operations to the coming environment – capturing opportunities fast, exploiting them decisively, and quickly moving on – including disruptive innovation and the social and technological forces that create opportunity. Audiences value her ability to connect cutting edge research to practical business problems.