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The Future Of Events - Turning Experience Into Engagement

description

The future of events is more than just getting smarter at logistics and serving enough cups of coffee, it's figuring out how to engage the dis-engaged 21st century employee through immersive experience and storytelling. Futurist Mike Walsh explores innovation for events and meeting planners with case studies from McDonalds and TED at this excerpt from his PMA 2014 keynote.
Mike Walsh, best selling author of FUTURETAINMENT and CEO of innovation...
Fees
  • US East: $20,001 - $35,000*
  • US West: $20,001 - $35,000*
  • Europe: $20,001 - $35,000*
  • Asia: $20,001 - $35,000*
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Mike Walsh is the best selling author of Futuretainment and is CEO of innovation research lab Tomorrow, a leading authority on the digital future. Mike's expertise is explaining new patterns of consumer behavior and disruptive technologies in emerging markets. Rather than focusing on the distant future, Mike takes an anthropological approach - scanning the near horizon for disruptive technologies and consumer innovations on the verge of hitting critical mass, and then translating these into usable business strategies.
Topics & Types
InnovationFuture TrendsBusiness StrategyCEOs
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