Sanetra Payne is a DMV native who enjoys the many opportunities marketing presents to explore her curiosity, write, and get creative. With 11+ years of experience, she has driven marketing campaigns that improve brand awareness and increase customer engagement – and along the way, she has built exceptional marketing teams. Sanetra’s role at LAI is to provide marketing and communication strategic direction and support lead generation across Leading Authorities’ business portfolio. Prior to working at LAI, Sanetra worked at the National Association of Home Builders and The Freeman Company, which contribute to her well-rounded event production and management experience.

When Sanetra isn’t working, you’ll catch her adding a new stamp to her passport, checking out fun brunch locations or laughing with family and friends.