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Will Storr

Storytelling expert and award-winning author exploring how narratives shape identity, culture, and human behaviour

Will Storr
  • International bestselling, award-winning author and in-demand speaker
  • Renowned expert on how stories shape identity, belief, and behaviour
  • Trusted by leading thinkers, cultural commentators, and global audiences
  • Acclaimed investigative journalist and bestselling ghostwriter with millions of copies sold
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Will Storr is a multi-award-winning, internationally bestselling author, and an in-demand public speaker. He has spent over two decades exploring the origins and importance of stories and the power they have over us, personally and collectively.

Storr’s work is read and enjoyed by highly influential people on both sides of the Atlantic, where his books have sold hundreds of thousands of copies. Fans include writers and public intellectuals such as Ezra Klein, Philippa Perry, Susan Cain, Rory Sutherland, Nir Eyal and Hannah Fry, to academics Angela Duckworth, Seth Godin and Robert Cialdini to cultural commentators David Brooks, Helen Lewis and Daniel Finkelstein. He has a wide circle of fans in British comedy, not least Jimmy Carr, Fern Brady, Sara Pascoe, Russell Kane and Jason Manford. He has been interviewed by some of the world’s leading podcasters, including Joe Rogan, Sam Harris, Dr Rangan Chatterjee and Steven Bartlett.

His books include Selfie (“Approaching genius”, Sunday Times), The Status Game (“Excellent… perhaps his best,” The Times) and the international bestseller The Science of Storytelling (“Excellent”, New York Times). His novel The Hunger and the Howling of Killian Lone was described as “riveting” in a coveted starred review in Publisher’s Weekly.

Previously, Storr was an award-winning longform journalist who specialised in human rights reporting in Latin America, Africa and the remote Aboriginal communities of Australia. His work appeared in the Guardian, the Sunday Times, the Observer, the New York Times and the New Yorker. His groundbreaking reporting on sexual violence earned the Amnesty International Award, the One World Press Award. and the AIB Award for Best Investigative Documentary.

He has also worked as a ghostwriter for high profile public figures. First Man In, for Ant Middleton, spent months at the top of the Sunday Times bestseller chart and was shortlisted for non-fiction book of the year at the British Book Awards. Humanise, for Thomas Heatherwick, was described by Alain de Botton as “a masterwork”. His ghostwritten books have sold more than two million copies worldwide.

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Our brains don’t just record reality – they constantly turn events into stories. Explore why we instinctively search for meaning, characters and cause-and-effect, and how this shapes the way we understand ourselves and the world around us.

From social media to the workplace, status influences how we behave, what we want and how we see other people. This topic explores the psychology behind our desire for recognition, belonging and respect – and why status matters far more than we might realise.

The stories we create about who we are can shape our confidence, relationships and ambitions. Explore how personal narratives are formed, why we sometimes get trapped in them, and how changing the story can change the way we experience our lives.

Stories can make complex ideas memorable, influence our emotions and even change our perception of reality. Drawing on psychology, journalism and neuroscience, this explores why a compelling story can sometimes have more power than a collection of facts.

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