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Gary Shapiro

President & CEO of the Consumer Technology Association
    LATEST BOOK : Ninja Future released 12/31/18
  • Responsible for producing the world’s largest annual innovation tradeshow, the International CES®.
  • Sits on the State Department's Advisory Committee on International Communications and Information Policy
  • Co-founded and chaired the HDTV Model Station and served as a leader of the Advanced Television Test Center
  • Presents new ways of looking at innovation, providing the answers to enhancing U.S. competitiveness in business
Topics & Types
InnovationEconomic OutlookFinance Policy & RegulationFuture TrendsBusiness Leaders From Major BrandsCEOsAuthors

Gary Shapiro is president and CEO of the Consumer Technology Association (CTA)®, the US trade association representing more than 2,000 consumer electronics companies, and owning and producing the world’s largest annual innovation tradeshow, the International CES®.

Shapiro led the industry in its successful transition to HDTV. He co-founded and chaired the HDTV Model Station and served as a leader of the Advanced Television Test Center (ATTC). He is a charter inductee to the Academy of Digital Television Pioneers, and received its highest award as the industry leader most influential in advancing HDTV. He focused on the need for and led the effort to obtain the 2009 cut-off date of analog broadcasting.

As chairman of the Home Recording Rights Coalition (HRRC), Shapiro led the manufacturers’ battle to preserve the legality of recording technology, consumer fair use rights, and opposing legislation like PIPA and SOPA, harmful to a robust Internet.

Shapiro has held many exhibition industry leadership posts, and received the exhibition industry’s highest honor, the IAEE Pinnacle Award.

He is a member of the Board of Directors of the Northern Virginia Technology Council and the Economic Club of Washington. He sits on the State Department's Advisory Committee on International Communications and Information Policy. He has served as a member of the Commonwealth of Virginia's Commission on Information Technology and on the Board of Visitors of George Mason University. Shapiro also has been recognized by the U.S. Environmental Protection Agency as a “mastermind” for his initiative in helping to create the Industry Cooperative for Ozone Layer Protection (ICOLP).

Shapiro leads a staff of 150 employees and thousands of industry volunteers and has testified before Congress on technology and business issues more than 20 times. In 2012, and in prior years, Washington Life magazine named him one of the 100 most influential people in Washington. Under Shapiro’s leadership, CTA also annually wins many awards as a family friendly employer, one of the best places to work in Virginia and as a “green” tradeshow producer.

Shapiro authored CTA’s New York Times best-selling books, Ninja Innovation: The Ten Killer Strategies of the World’s Most Successful Businesses (Harper Collins, 2013) and The Comeback: How Innovation will Restore the American Dream (Beaufort, 2011). Through these books and television appearances, and as a regular contributor to The Huffington Post, Daily Caller, and other publications, Shapiro has helped direct policymakers and business leaders on the importance of innovation in the US economy.

Earlier this year, Gary released his latest book, Ninja Future: Secrets to Success in the New World of Innovation. With over three decades of experience at the frontlines of the ever-changing technology field, Shapiro wrote a book that is an essential read for all looking to get ahead in business by tapping into the exciting opportunities presented by evolving technology. With Ninja Future, Shapiro gives a fantastic historical look at the evolution of humans and how, throughout history, thought leaders have transformed society not only with technology but also with innovation and new ideas. Shapiro says the exceptional advancements made by these thought leaders is the result of adopting what he calls the “ninja” mindset. This mindset sets individuals, companies, and countries apart.

Shapiro’s direct relationship with policymakers and business leaders puts him in the perfect spot to examine, highlight, and applaud certain industries and companies who are exceeding expectations on the ever-evolving world of technology. Shapiro demonstrates his vast understanding of the current state of the technology industry and the American economy throughout the book with grounded examples and fantastic research.

With detail and knowledge, Shapiro dives into how to adapt to technology to better fit your business and ensure you don’t get left in the dust. Drawing on the past and with an eye towards the future, Ninja Future is a must-read manual for any leader in the beginning, middle, or end of the innovation process.

Prior to joining the association, Shapiro was an associate at the law firm of Squire Sanders. He also has worked on Capitol Hill, as an assistant to a member of Congress. He received his law degree from Georgetown University Law Center and is a Phi Beta Kappa graduate with a double major in economics and psychology from Binghamton University. He is married to Dr. Susan Malinowski, a retina surgeon. 

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