Mitch Joel: Navigating the Great Compression
- Called "one of North America's leading visionaries" by Strategy magazine
- Talk combines the 3 pillars of modern consumer success: transformation, innovation, and differentiation
- Charismatic and engaging storyteller who helps audiences understand how to manage disruption and leverage new technologies to outpace the competition
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When brands like Google, Walmart, TikTok, Deloitte, Shopify, Microsoft, Procter and Gamble, Twitter, and Unilever want to know what’s next for them (and their customers), they call tech an innovation expert Mitch Joel.
Is your company or industry association trying to figure out how to move forward in a world of transformation and disruption? How do you decode the future, see what's coming next, and innovate accordingly? What changed about your business during, what Mitch called, “The Great Compression?” Every industry and business is dealing with disruption in different ways. And every business is trying to figure out how to best innovate and transform. This is where Mitch Joel fills in the gaps and helps organizations position themselves for future success.
Exclusively represented by Leading Authorities speakers bureau, Mitch is charismatic and engaging storyteller who takes audiences on an exciting ride that helps them understand how to manage disruption and leverage new technologies to outpace the competition. Since 2005, he has given anywhere between 40 to 60 keynote presentations a year to small, medium, and large organizations in B2B and B2C spaces all over the world. Since the pandemic, Mitch has delivered more than 200 virtual presentations for brands like Google, Walmart, SAP, Sanofi, the National Retail Federation, the Canadian Franchise Association, and countless others. His style is big, engaging, entertaining, educating, and eyebrow raising, and he customizes every presentation for maximum impact. Your audience will leave informed and ready to tackle the future today.
Mitch is now co-founder of ThinkersOne. ThinkersOne empowers companies with personalized thought leadership video content from the best thinkers in the world. Prior to ThinkersOne, Mitch spent close to three decades in the technology and media industry as both an executive and entrepreneur. This included publishing music magazines, launching a record label, building out media sales at one of the first search engines, marketing one of the first mobile content publishing platforms, and eventually building, running, and selling his own agency to WPP — one of the world's most valuable marketing and communications holding companies. In that role, he was President of a global marketing agency operating in 25 countries with close to 3000 employees.
Mitch has been called “one of North America’s leading visionaries” by Strategy Magazine and was awarded the highly prestigious “Top 40 Under 40” — but he is much more than that. Mitch is also a bestselling business book author. His first book, Six Pixels of Separation, named after his successful podcast, is a business bestseller. His second book, CTRL ALT Delete, was named one of the best business books of 2013 by Amazon.
In 2019, Mitch was named to Dr. Marshall Goldsmith's "100 Coaches" list celebrating the world's leading executive coaches, top business thinkers, and best leaders. Thinkers50 named Mitch to their exclusive Radar class for 2021. "The Radar class features an eclectic mix of people who have crossed our personal radars and who, we believe, will make an impact with their campaigning, their ideas, their research and their passion in the year ahead."
If your next event is focused on helping your audience decode the future, figure out what's next to stay relevant and ahead of the curve, Mitch is here to serve — whether it’s live and in person or online in a virtual meeting.
Disrupting Disruption: How Technology Connects Consumers to Business Like Never Before. We live in a culture of exponential change. What's next? How do we decode the future? Most companies are overwhelmed by the massive shifts that they have to make to their business models. Disruption is everywhere. There are several new (and dramatic) realities that will force businesses to rethink many of their commonly held beliefs about what works in business today, and what the future may look like. Interestingly, this is less about the adoption of technology and much more about how consumers have become that much more efficient in this very different landscape. Consumers have adopted technology in a way that has fundamentally changed how they buy and interact with businesses today. The world continues to change and challenge brands like never before. Is your business ready to disrupt disruption?
The Great Compression: Future Present Roadmap on How Businesses Strive in 2023 And Beyond. Ecommerce was 15% of all commerce prior to the global pandemic. It then soared to close to 50%. Where will it land? Does that matter? Probably not. The Great Compression is our new reality: during the short span of a few months, consumer's behavior fundamentally shifted. Companies are now forced to think less about the "experience" and more about how to get consumers to transact. Direct to consumer and online players are now forced to think about not just getting consumers to buy, but how to build a better shopping experience. We have everyone from pre-K children to our most elderly now fully digitized, online and connected. How do we rethink many of the consumer’s commonly held beliefs about what works in business today, and what the future may look like? How do we build a successful business in this world where everything - in relation to digital - compressed so dramatically? Whether you are in the B2B or B2C space, and regardless of whether you are a small, medium, or large organization, Welcome to The Great Compression.
The Future Is AI-ncredible: How AI Infuses Better Ideation, Creativity, And Storytelling In Business (And Your People) Today. The pace of change driven by artificial intelligence in recent years is astounding, and it has the potential to continue disrupting businesses in the future. Let’s explore how it's driving better ideation, creativity, and storytelling. AI is already revolutionizing idea generation by analyzing massive amounts of data and providing insights that were previously unattainable to anyone on your team. While there are undoubtedly concerns about the impact of AI on society, it's critical to know and use the current platforms for positive business change. Let's dive into the challenges and opportunities that come with incorporating AI into your organization’s content and storytelling. We will look at real-world examples of companies that are successfully (and subtly) integrating tools like ChatGPT and Descript into every level of how their teams work, and shares practical strategies for how your team can do the same. The future is AI-ncredible, and this presentation will provide a roadmap for how businesses can harness the power of AI to drive innovation, creativity, and storytelling.
Virtually There: The Business of the Metaverse. What is the metaverse (or maybe, where is the metaverse)? Whether you remember virtual worlds like Second Life or can't understand the hours your kids (and friends) are spending in Minecraft or Roblox, the metaverse is the next iteration of the Internet. It's how we move from a one-dimensional screen to a three-dimensional, decentralized system developed with spatial technologies. And the business implications are already being felt today. It goes beyond Facebook changing their corporate name to Meta. It goes beyond the naysayers who think a metaverse requires a virtual reality headset. It goes beyond this virtual reality real estate boom and land grab that is taking place. There's much more to this, and it all signifies a level of importance and size that organizations can no longer afford to ignore. Web3 may be the starting point for a new type of connectivity, but it will all happen in the metaverse. The metaverse will build new businesses, uncover new business models, bring people together in new and fascinating ways, and enable even more connection to more diverse voices and people. Pico Iyer said: “We don’t travel to move. We travel to be moved.” The metaverse will move you (and your business).
The Long Tales: How to Build Nurture and Mature a Better Content Marketing Strategy. Content marketing and brand storytelling has matured. Has your business done the same? If you're thinking about how to build, nurture or mature a content center of excellence, this is for you. A strong center of excellence creates true value and lead generation. Most companies fail at content marketing to build their thought leadership and direct response strategies, because they are chasing content formats that don't fit their brand experience... or they don't know where to start. Mitch Joel has created a simple and practical strategy to help your business define its true Content Centre of Excellence. Why do this? Focus, growth, sales, customer loyalty, better consumer experiences and really getting your ideas to spread.
Ultimate Customer Experience: Customer Experience Is the Next Battleground. Most businesses struggle to understand the nuances between your brand, the brand experience, the customer experience and the chasms in between (and how to cross them). Find out what creates meaning, a better customer experience, and how to be proactive (instead of reactive) when it comes to building a better brand. What is your story? How can you tell it in a more compelling way? Which brand stories get heard? What does your customer truly experience when they buy from you? What are the services that turn customer experience into true loyalty? Let's create this new experience.
We have been inviting Mitch to present to our top clients and internal teams for close to ten years. His material is always fresh and cutting edge. As you can imagine, Google has a constant flow of speakers coming in and out of our global doors, Mitch’s ratings are always through the roof. He’s one of our top-rated speakers, because he delivers actionable content with amazing visuals and stories. He’s become a true friend to Google, and has helped out our B2B and B2C clients all over the world.
Starbucks marketing team often invites inspirational leaders and subject-matter experts to come in and share their thoughts, insights, and ideas on how we can continue to connect with our consumers in a meaningful way, and Mitch Joel is one of the best speakers we’ve seen. Mitch brings a terrific perspective on new marketing and branding channels that could help any organization engage their consumers, and our marketing team was extremely impressed by his extensive knowledge, entertaining delivery, and obvious passion for what he does. We would highly recommend Mitch as a speaker for any sized event, especially if you’re interested in learning not only what works in marketing today, but also what’s going to work tomorrow.
I am constantly trying to better understand how innovation, technology and marketing can help us be better - do more and do it faster. As such, I often host events for the tech community and our team members here at Shopify HQ. Mitch Joel is one of the best speakers we have had. Deep insights, packed with real and tangible skills that we all can use to become better business people. I can’t recommend him enough. I love Mitch!
Whether it’s the National Retail Federation’s Big Show stage or a Shop.org keynote, Mitch Joel always delivers. We consistently get incredible audience feedback on how relevant, timely, inspiring and actionable his content is. Whether you need him to open an event as the morning keynote, wake an audience up in the sometimes dreaded after-lunch slot, or as your perfect closing keynote, Mitch will nail it each and every time. If you’re looking for someone to passionately deliver content about innovation, consumer behavior, and marketing, look no further. He also happens to be wonderful to work with, is always interested in hearing about your audience breakdown to customize the content, and that he is a rare, humble and authentic leader. I’m proud to know Mitch and call him a friend, and I am even luckier to have him on my go-to speaker list for top notch show education for the retail industry.
Mitch Joel’s presentation helped us to see that we needed to change the paradigm of how we interacted with our customers. His ideas and insights have led us to new concepts in the development of our brands
We had really great feedback on your talk, spanning both our participants and our leadership team. Our teams all have rather high expectations for events like this – and you surpassed them
Mitch brings a musician’s timing and keen instincts to hold an audience mesmerized as he opens up their minds to where brands, marketing, and technology are going today. He was one of our top-rated keynote speakers at the BRITE conference, after 9 years in New York. I highly recommend him for any business event and audience!
Mitch Joel thinks big. But he makes his bigger concepts feel accessible, which is a gift of any true teacher. Mitch is simply one of the best presenters I’ve ever hired — which is why I hire him again and again and again!
For the past five years we’ve consistently invited Mitch Joel to speak at Content Marketing World. Mitch delivers every time and always scores among the highest of our 200+ speakers every year. Always compelling, inspiring and actionable. As long as we have an in-person event, Mitch will be invited to speak.
We have had the opportunity to work with hundreds of world-class speakers, and Mitch Joel is definitely at the top of this list. Fascinating content. Dynamic delivery. Above all, Mitch is just a great person to work with. Whether it’s The Art of Marketing, The Art of Sales, The Art of Leadership or some of our other day-long programs, Mitch always makes his content relevant to our audiences.
Mitch Joel is one of CMA’s highest rated speakers. A dynamic and inspiring speaker, Mitch consistently delivers high-energy presentations with cutting-edge information that his audience can use!
Mitch Joel is one of the very best in the business marketing world. When he walks on stage, the audience quickly slides to the edges of their seats. Not only did Mitch deliver what he promised when I asked him to join us as the closing keynote at nextMEDIA, he was also an incredibly supportive partner both before and after the event.
To be candid: I was beginning to despair just slightly - I’m afraid I found many of the earlier sessions really quite disappointing. I’d deliberately avoided getting too deep into the obvious topics in my opening remarks, thinking that the early speakers would cover all the basic ground for me. By the time we got to lunch, I was starting to think we had a complete flop on our hands. I don’t think it’s an overstatement to say that you pretty much saved the first day. In fact - the whole thing would have been a much different and much better event if we’d had you as keynote.
“Fantastic! Simple and timely... Mitch Joel is an incredible speaker - his thoughts on digital media and where marketing is - or should be going - was bang on!... What wonderful energy and passion... As always, Mitch Joel was enlightening, educating and entertaining. He provokes great thinking and helps marketing traditionalists see the future. The light at the end of the tunnel... Mitch gets our world as Marketers and matches it up with the world, what's coming up in it and how we need to evolve to be effective within it... He gets better every time I hear him... One of the best presentations I have sat through... Unexpected. New language. Not cliché... Mitch is a visionary who gets it... Absolutely fabulous... The best I have seen in many years... Mitch rocks, as usual... WOW!”