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Michael Steep on Disruptive Technology


In this video, Michael Steep shares how we need to change the way we think about disruptive technologies in order to get ahead of emerging innovations to drive revenue growth. Michael urges that we need to look at disruptive technologies from the point of view of upending an industry business model and how it's really about a new economic value proposition where we have the ability to change the way that a value proposition comes into an industry. Drawing on examples, he explains how companies that have embraced this new perspective, such as Apple and BMW, were able to transform disruptive technology into exponential opportunity and how missing the full picture can be harmful.

Executive Director, Stanford Engineering Center for Disruptive Technology...

  • Local: $20,001 - $35,000*
  • US East: $35,001 - $55,000*
  • US West: $20,001 - $35,000*
  • Europe: $20,001 - $35,000*
  • Asia: $35,001 - $55,000*
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Michael (Mike) Steep is the executive director of Stanford Engineering School's Center for Disruptive Technology and Digital Cities and the former senior vice president of global business operations at innovation mega-hub, PARC Xerox. He draws on first-hand experience and anecdotes from time spent with the biggest names in Silicon Valley to instruct audiences on how to get ahead of disruptive innovation. Viewing new technology as opportunity, Mike highlights the importance of allowing innovation to trump company culture and legacies—and not the other way around.
Topics & Types
InnovationChange ManagementChinaFuture TrendsBusiness StrategyTechnologyDisruptionAI, Machine Learning, & Big DataRobotics & DronesFintechBusiness Leaders From Major BrandsAuthors
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