A forward-thinking expert on the digital future and the possibilities new technology presents to reshape society and the ways businesses operate, Melanie Subin is a leading futurist who provides strategic foresight, insights development, corporate innovation and transformation strategies, and strategic management and design processes that help to position organizations in every industry for sustainable success. Subin currently serves as the managing director for the Future Today Institute, a foresight and strategy firm founded by world-renowned futurist Amy Webb that leverages research, signals, and trends to help businesses reduce uncertainty and prepare for plausible futures. Throughout her career, she has assessed the impact of major external forces, such as climate change, increased technological sophistication, changing consumer and business preferences, and rising connectivity on the risks and opportunities facing small, medium, and large businesses across the globe.

Sally Hogshead is the author is FASCINATE: Your 7 Triggers to Persuasion and Captivation and Radical Careering. Her studies and stories outline a startling new perspective on how our human brains are hardwired to be influenced. She reveals why we buy certain brands (but not others), why we follow specific types of leaders, and why we fall in love with certain people.