Rita McGrath is a leading expert on growth strategy, the author of The End of Competitive Advantage, and one of Columbia Business School’s most popular professors. Named a top thought leader by Thinkers50, she shares insights and exercises on how to align business operations to the coming environment – capturing opportunities fast, exploiting them decisively, and quickly moving on – including disruptive innovation and the social and technological forces that create opportunity. Audiences value her ability to connect cutting edge research to practical business problems.

Dr. Simone Bhan Ahuja leading authority on innovation and Intrapreneurship and global keynote speaker. She is the founder of Blood Orange, a Minneapolis-based global innovation and strategy firm, a best-selling author (Jugaad Innovation, and Disrupt-It-Yourself), and a regular contributor to the Harvard Business Review, Simone is an innovation advisor and consultant to organizations including 3M, UnitedHealth Group, Procter & Gamble, Target Corp, Stanley Black & Decker, and the World Economic Forum and a practitioner of improvisational comedy who loves to bring the energy and fun of improv to her live and virtual sessions.

Kathy Varol is an expert at driving profit with purpose. Kathy created the Global Purpose (corporate social responsibility) strategy for adidas, a 22 billion dollar global company. Now Kathy helps her clients use purpose to stand out in a competitive environment, attract the best talent, gain consumer loyalty, and fully harness the innovative brainpower of their employees (innovation that keeps them miles ahead of the competition). She shares her deep knowledge and “how-to” with clients, so they can skip the hard lessons and go straight to strategies that work. Kathy has 20 years of experience across brand marketing, strategy, and impact, working at established brands like adidas, MillerCoors, and Microsoft. Through her experience, Kathy has developed a repeatable 4-step process to become a purpose-led brand: The Brand Purpose Model. When businesses embed purpose into the heart of their strategy, they don’t just disrupt their industry. They also bring humanity into the workplace, shape the future, and impact the world.