Passionate about making social science relatable to real-time political events, Victoria DeFrancesco Soto is an analyst, academic, and social scientist with expertise in campaigns and elections, immigration, Latinos, women, racial and ethnic minority politics, and political psychology. A contributor to MSNBC and Telemundo, she is currently Dean of the Clinton School of Public Service at the University of Arkansas – working with university leadership to cultivate and expand diversity, equity, and inclusion. She has previously provided on-air analysis for CNN, Fox, PBS, Univision, NPR and has appeared on HBO’s Real Time with Bill Maher. Applying high-quality social science research to on-the-ground political realities, she provides a unique, outside-the-Beltway view to today’s real-world issues. Using her nuanced understanding of key electorates – including women, Latino, and youth demographics – she thoughtfully unpacks the factors shaping the political landscape and expertly analyzes the state of the nation’s politics & elections.

Adam von Gootkin is a globally recognized innovator and risk-taker who has revolutionized the spirits industry with his unique approach to traditional business principles. Carrying on his family’s entrepreneurial legacy in the spirits industry, which began in the 1800s and continued through the prohibition era and into the present day, von Gootkin is the co-founder and CEO of Highclere Castle Spirits and the co-founder of Highclere Castle Cigar Co. A visionary in every sense of the word, von Gootkin has built an empire on foundations of authenticity and has re-written the rules for how organizations can spark innovation on the path to radical success.

Paco Underhill is one of the era’s leading shopping anthropologists and the founding president of Envirosell, a behavioral research and consultancy firm focused on commercial environments. A pioneer and expert in global consumer behavior and trends, Underhill has spent decades researching shopping patterns. His first book, Why We Buy: The Science of Shopping, was an internationally-recognized best-seller and has been published in 28 languages. The success of his three best-selling books and his retail insight makes him a highly sought-after resource, and his columns and editorials have appeared in The New York Times, Money Magazine, and The Wall Street Journal, among others. A highly-regarded speaker, Paco has delivered keynote speeches at conferences, universities, and corporations spanning the globe for over a decade. From buying behavior to consumerism in the modern world, his insightful and entertaining presentations have been lauded worldwide.