Paco Underhill is one of the era’s leading shopping anthropologists and the founding president of Envirosell, a behavioral research and consultancy firm focused on commercial environments. A pioneer and expert in global consumer behavior and trends, Underhill has spent decades researching shopping patterns. His first book, Why We Buy: The Science of Shopping, was an internationally-recognized best-seller and has been published in 28 languages. The success of his three best-selling books and his retail insight makes him a highly sought-after resource, and his columns and editorials have appeared in The New York Times, Money Magazine, and The Wall Street Journal, among others. A highly-regarded speaker, Paco has delivered keynote speeches at conferences, universities, and corporations spanning the globe for over a decade. From buying behavior to consumerism in the modern world, his insightful and entertaining presentations have been lauded worldwide.

Daniel Burrus is considered one of the world’s leading technology forecasters and strategists. He is also the founder and CEO of Burrus Research, a research and consulting firm that monitors global advancements in technology driven trends to help clients better understand how technological, social and business forces are converging to create enormous, untapped opportunities.He offers a powerful, practical guidance for turning rapid technology-driven change into a competitive advantage.