With his trademark energy and charisma, Scott McKain shares the secret of what customers really want and how marketing and sales set the scene for customer retention. By explaining his business philosophy based on customer experiences, McKain illustrates why all business is show business.

Scott gives fresh global perspective to his programs about the changing worlds of employee engagement, customer engagement, branded customer service, personal branding, humor as a tool in sales, service, public speaking, and change management.

Tommy Spaulding is the founder and president of the Spaulding Companies LLC, a leadership development, consulting and speaking organization. A world-renowned speaker on leadership, Spaulding has spoken to hundreds of organizations, associations, schools, and corporations around the globe.