Have you ever wondered why more salespeople buy BMWs than other cars? Or why a name’s popularity grows after a hurricane of that name hits? Jonah Berger has the answers. A marketing professor at the Wharton School at the University of Pennsylvania and the New York Times best-selling author of the books "Contagious: Why Things Catch On" and "Invisible Influence: The Hidden Forces That Shape Behavior," Berger has spent the last decade studying how social influence works, why certain ideas and products catch on, and what we can do to make ourselves more influential. He shares with audiences the keys to harnessing this “influence” to forge great partnerships, sell slow-moving products, and be more intentional with business strategies. His work is regularly published in top-tier journals, he consults for a variety of Fortune 500 companies, and popular outlets like Harvard Business Review often cover his work.

Colin Woodard is one of the most respected authorities on North American regionalism, the sociology of United States nationhood, and how our colonial past shapes and explains the present. Compelling, dynamic and thought provoking, he offers a fascinating look at where America has come from, how we ended up as we are, and how we might shape our future. His American Nations transformed the way many Americans think about their country’s origins, divisions, and vulnerabilities. His riveting talks give unparalleled insights into where America has been, how we got where we are, and how to navigate the path ahead.