Have you ever wondered why more salespeople buy BMWs than other cars? Or why a name’s popularity grows after a hurricane of that name hits? Jonah Berger has the answers. A marketing professor at the Wharton School at the University of Pennsylvania and the New York Times best-selling author of the books "Contagious: Why Things Catch On" and "Invisible Influence: The Hidden Forces That Shape Behavior," Berger has spent the last decade studying how social influence works, why certain ideas and products catch on, and what we can do to make ourselves more influential. He shares with audiences the keys to harnessing this “influence” to forge great partnerships, sell slow-moving products, and be more intentional with business strategies. His work is regularly published in top-tier journals, he consults for a variety of Fortune 500 companies, and popular outlets like Harvard Business Review often cover his work.

Known as a dynamic, captivating speaker, Joe is a sought-after expert on workforce, leadership, and teamwork subjects. He is the author of 3 books including Employalty: How to Ignite Commitment and Keep Top Talent in the New Age of Work. Joe hosts the popular podcast Boss Better Now and his work as a leadership and workforce expert has appeared in The Wall Street Journal, Fortune, Newsweek, and more. Joe previously managed training at one of the largest healthcare systems in the country and has taught leadership courses at two major universities. Joe's programs combine energy, humor, stories, and rich social science research with clear, real-world takeaways on how to find and keep devoted employees, become better bosses, and create thriving workplaces.