Andrew Winston, founder of Winston Eco-Strategies, is a globally recognized expert on how companies can profit from solving the world’s biggest challenges. His views on strategy have been sought after by many of the world’s leading companies, including HP, Ingersoll Rand, J&J, Kimberly-Clark, Marriott, PepsiCo, PwC, and Unilever. Andrew's latest book, The Big Pivot was selected as one of the "Best Business Books" by Strategy+Business magazine. Andrew’s first book, Green to Gold, was the top-selling green business title of the last decade, selling more than 100,000 copies in seven languages. Inc. Magazine included Green to Gold on its all-time list of 30 books that every manager should own. Andrew’s speeches around the globe, including a TED talk, provide a practical and optimistic roadmap to help leaders build thriving, resilient companies in a volatile world. He received degrees in economics, business, and environmental management from Princeton, Columbia, and Yale.

Paco Underhill is one of the era’s leading shopping anthropologists and the founding president of Envirosell, a behavioral research and consultancy firm focused on commercial environments. A pioneer and expert in global consumer behavior and trends, Underhill has spent decades researching shopping patterns. His first book, Why We Buy: The Science of Shopping, was an internationally-recognized best-seller and has been published in 28 languages. The success of his three best-selling books and his retail insight makes him a highly sought-after resource, and his columns and editorials have appeared in The New York Times, Money Magazine, and The Wall Street Journal, among others. A highly-regarded speaker, Paco has delivered keynote speeches at conferences, universities, and corporations spanning the globe for over a decade. From buying behavior to consumerism in the modern world, his insightful and entertaining presentations have been lauded worldwide.

---What is it that pushes us to perform at our best? Which people on our teams thrive in high-stress/high-stakes environments and which are always cool, and calm under pressure? Why does this matter and how can you use it to drive peak performance? After 3 years of interviewing more than 200 people including professional athletes, military officers, poker players, and psychologists, Rafi Kohan offer insights into the psychology of gamesmanship and how mental stress can be used to drive performance and behavior. This work, which culminated into the lively and hilarious read Trash Talk, The Only Book About Destroying Your Rivals That Isn’t Total Garbage, offers anecdotes from some of the world’s top competitors and the mind games that push them to outperform their opponents.