How do you turn a t-shirt brand that’s sold from the trunk of a rusty car into a global, multi-million dollar business? Johnny Earle transformed Johnny Cupcakes into one of the world’s fastest growing independent businesses. Businessweek named him America’s No. 1 young entrepreneur, and he has been profiled by the New York Times, NPR, MTV, Forbes, Newsweek, the Boston Globe, and INC. By focusing on the customer experience (he wants buying a t-shirt to feel like your birthday), he created such a unique brand that consumers would (and do) line up around the block for his shirts.

Stephen Woessner has16 years of experience in Web strategy development, search engine optimization (SEO), marketing, sales, and strategic planning. He has consulted with hundreds of clients on the development of Web sites and online promotional strategies.

With his trademark energy and charisma, Scott McKain shares the secret of what customers really want and how marketing and sales set the scene for customer retention. By explaining his business philosophy based on customer experiences, McKain illustrates why all business is show business.

Paul Gillin expertly simplifies the usage of social media and online channels for business executives and marketers. He draws his audience in with humor and anecdotes and prepares them for what they are facing today.

David Meerman Scott is an internationally-acclaimed strategist whose books and blog are must-reads for executives seeking to grow their businesses. He helps people, products, and organizations stand out and capture hearts and minds. He is the author of 10 books, including three international best-sellers. His tailored presentations delve deep – offering tactics that help audiences seize the initiative, open new channels, and grow their brand, and his groundbreaking ideas don’t just slap social media onto dusty old strategies – they reinvent the way business engages the marketplace.

Dr. Lindsey Piegza is the Chief Economist for Stifel Financial. She specializes in the research and analysis of economic trends and activity, world economies, financial markets, and monetary and fiscal policies. Prior to her role with Stifel, she was the Senior Economist for an investment bank in New York City for eight years consulting clients in the U.S., Europe, Asia and the Middle East.

In 2010, Susana Martinez was elected governor of the State of New Mexico. She became New Mexico’s first female governor and the first minority (Hispanic) female governor in the history of the United States. Prior to being elected governor, Martinez was a prosecutor for 25 years along the nation’s southern border and served as Doña Ana County’s elected district attorney for almost half that time. As governor, she prioritized keeping New Mexico’s communities safe, ensuring all students receive a high-quality education, and diversifying and growing the state’s economy.