7 Results for
Speaker Location: Illinois
Speaker Location: New York
Consumer Behavior

Former CMO of the NFL & Former CEO of Pepsi Cola North America

Fees
  • Local: $35,001 - $55,000*
  • US East: $35,001 - $55,000*
  • US West: $35,001 - $55,000*
  • Europe: $55,001 - $75,000*
  • Asia: $75,001 and up*
Dawn Hudson is the former chief marketing officer of the NFL and the former president and CEO of Pepsi-Cola North America. A veteran marketing and advertising executive, she has more than 20 years of strategic brand-building experience behind some of the world’s best-known brands. Listed as one of Fortune’s “50 Most Powerful Women in Business,” Hudson speaks with electricity about marketing for 21st century business needs, innovation, leadership, branding, and more.

Founding President of Envirosell & Expert On Global Consumer Trends

Fees
  • Local: $10,001 - $20,000*
  • US East: $20,001 - $35,000*
  • US West: $20,001 - $35,000*
  • Europe: $20,001 - $35,000*
  • Asia: $20,001 - $35,000*
Paco Underhill is one of the era’s leading shopping anthropologists and the founding president of Envirosell, a behavioral research and consultancy firm focused on commercial environments. A pioneer and expert in global consumer behavior and trends, Underhill has spent decades researching shopping patterns. His first book, Why We Buy: The Science of Shopping, was an internationally-recognized best-seller and has been published in 28 languages. The success of his three best-selling books and his retail insight makes him a highly sought-after resource, and his columns and editorials have appeared in The New York Times, Money Magazine, and The Wall Street Journal, among others. A highly-regarded speaker, Paco has delivered keynote speeches at conferences, universities, and corporations spanning the globe for over a decade. From buying behavior to consumerism in the modern world, his insightful and entertaining presentations have been lauded worldwide.

Former Head of News, Government, & Elections at Twitter

Fees
  • Local: $10,001 - $20,000*
  • US East: $10,001 - $20,000*
  • US West: $20,001 - $35,000*
  • Europe: $20,001 - $35,000*
  • Asia: $35,001 - $55,000*
Called "the human embodiment of Twitter" by The New York Times, Adam Sharp has forged a distinctive career of more than twenty years at the intersection of media, technology, and politics. Sharp joined Twitter in November 2010 as its first hire in Washington, DC. From 2010 through 2016, Sharp was Head of News, Government, and Elections at Twitter, advising and driving creative uses of Twitter by journalists and news organizations, government officials and agencies, and political candidates and campaigns worldwide. He led the platform’s approach to the 2012 and 2016 US and more than a dozen international elections during his tenure. He was also director of media partnerships and worked closely with the media, government, and political candidates that wanted to make use of Twitter. Sharp became the longest-serving member of the company’s global media team, and its most visible broadcast spokesperson.

Founder & CEO, GRAVITAS, Former Associate Principal in McKinsey’s Global Fashion Practice

Fees
  • Local: Under $10,000*
  • US East: $10,001 - $20,000*
  • US West: $10,001 - $20,000*
  • Europe: $20,001 - $35,000*
  • Asia: $20,001 - $35,000*
Lisa Sun, founder and CEO of GRAVITAS, seamlessly blends stories from her data-driven insights from 11 years at McKinsey & Company and from her experience as an entrepreneur launching an innovative retail brand to offer talks that encourage audiences to choose self-confidence, work to harness their “superpower,” and use gravitas to advance personally and professionally. Sun explores why it’s vital to push past your potential, how to transform an idea into a movement, and why you’ve got to bet on yourself every single day. Sun has always had a passion for style, for inclusivity, and for helping people look and feel their best and was named one of Washingtonian Magazine's Best Dressed Women.

CEO of Maslansky + Partners; Expert on Communications and Language Strategies

Fees
  • Local: $10,001 - $20,000*
  • US East: $10,001 - $20,000*
  • US West: $10,001 - $20,000*
  • Europe: Please Inquire
  • Asia: Please Inquire
Michael Maslansky, renowned message strategist, advises industry associations, professional communicators, and Fortune 500 companies on language strategies that shift perceptions and move markets. Using research and a trademarked polling methodology, he provides clear and compelling advice for how to use the right language and the right approach to using it.

Chief Scientist, Obama for America

Fees
  • Local: $20,001 - $35,000*
  • US East: $20,001 - $35,000*
  • US West: $20,001 - $35,000*
  • Europe: Please Inquire
  • Asia: Please Inquire
Co-Founder, Edgeflip Computation Institute & Harris School of Public Policy, University of Chicago Rayid Ghani, the chief scientist at Obama for America, played a groundbreaking role in the 2012 campaign. Focusing on analytics, technology, and data, he used tools to motivate people’s offline actions. Data-driven insights were used to galvanize the campaign and predict voters’ views. Before that, Ghani worked at Accenture Technology Labs for 10 years as a research scientist and the director of analytics research. One of the leading experts in this field, he addresses how data, analytics, and communications advances can be used to influence and change consumer behavior.

CEO, Female Factor Corp.

Fees
  • Local: $20,001 - $35,000*
  • US East: $20,001 - $35,000*
  • US West: $20,001 - $35,000*
  • Europe: Please Inquire
  • Asia: Please Inquire
Female Factor springs from the extensive research of CEO Bridget Brennan, a pioneer in marketing and selling to women. She is the author of the acclaimed book Why She Buys: The New Strategy for Reaching the World's Most Powerful Consumers (Crown Business, 2009), and one of the world’s most popular speakers on this subject. Her book was called “essential reading” by The Wall Street Journal, “required reading for anyone burdened with a Y chromosome” by Fortune Small Business, and named a "Top 10 Marketing Book of 2009" by MediaTrust. A recipient of numerous industry awards, Brennan was named U.S. Public Relations Agency Practitioner of the Year by PR NEWS for her work in applying gender psychology to communications.
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