10 Results for
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Consumer Behavior
Steve Robinson
Former Chief Marketing Officer & Executive Vice President of Chick-fil-A
Fees
- Local: $20,001 - $35,000*
- US East: $20,001 - $35,000*
- US West: $20,001 - $35,000*
- Europe: $35,001 - $55,000*
- Asia: $35,001 - $55,000*
Steve Robinson
Steve Robinson served as the Chief Marketing Officer of Chick-fil-A, the nation’s most profitable food chain, from 1981 to 2015. Responsible for overseeing all of the brand’s traditional marketing support, advertising, brand development innovation, menu innovation, and hospitality strategies, he was integrally involved in the company’s incredible growth trajectory. Robinson helped take the chicken chain from 184 stores and $100 million in annual revenue when he assumed his position, to more than 2,100 stores and $6.8 billion in annual sales upon his retirement. He is credited with identifying and rolling out the company’s “Eat Mor Chikin” branding and campaign, which is now recognized worldwide. He is also the author of the new book, Covert Cows and Chick-fil-A: How Faith, Cows, and Chicken Built an Iconic Brand, due out in Spring 2019. He offers insights on building brand loyalty, creating a unique brand culture that stands out in a crowded global marketplace, and why success and culture are often so tightly linked.
Dustin Garis
Brand Innovator, Customer Experience Pioneer, Formerly Chief Troublemaker at Procter & Gamble, Coca-Cola & AMEX
Fees
- Local: $20,001 - $35,000*
- US East: $20,001 - $35,000*
- US West: $20,001 - $35,000*
- Europe: $20,001 - $35,000*
- Asia: $35,001 - $55,000*
Dustin Garis
Hailed as "Chief Troublemaker" by some of the world's largest corporations, Dustin Garis is a master of blending innovation and marketing together. His disruptive ideas have been put into play with companies all across the globe, including P&G, Coca-Cola, and many others. With his unique background and larger-than-life personality, Garis helps businesses across industries to deliver new and exciting products and services to consumers.
Paco Underhill
Founding President of Envirosell & Expert On Global Consumer Trends
Fees
- Local: $20,001 - $35,000*
- US East: $20,001 - $35,000*
- US West: $20,001 - $35,000*
- Europe: $20,001 - $35,000*
- Asia: $20,001 - $35,000*
Paco Underhill
Paco Underhill is one of the era’s leading shopping anthropologists and the founding president of Envirosell, a behavioral research and consultancy firm focused on commercial environments. A pioneer and expert in global consumer behavior and trends, Underhill has spent decades researching shopping patterns. His first book, Why We Buy: The Science of Shopping, was an internationally-recognized best-seller and has been published in 28 languages. The success of his three best-selling books and his retail insight makes him a highly sought-after resource, and his columns and editorials have appeared in The New York Times, Money Magazine, and The Wall Street Journal, among others. A highly-regarded speaker, Paco has delivered keynote speeches at conferences, universities, and corporations spanning the globe for over a decade. From buying behavior to consumerism in the modern world, his insightful and entertaining presentations have been lauded worldwide.
Jonah Berger
Have you ever wondered why more salespeople buy BMWs than other cars? Or why a name’s popularity grows after a hurricane of that name hits? Jonah Berger has the answers. A marketing professor at the Wharton School at the University of Pennsylvania and the New York Times best-selling author of the books "Contagious: Why Things Catch On" and "Invisible Influence: The Hidden Forces That Shape Behavior," Berger has spent the last decade studying how social influence works, why certain ideas and products catch on, and what we can do to make ourselves more influential. He shares with audiences the keys to harnessing this “influence” to forge great partnerships, sell slow-moving products, and be more intentional with business strategies. His work is regularly published in top-tier journals, he consults for a variety of Fortune 500 companies, and popular outlets like Harvard Business Review often cover his work.
Mark Bryan
Senior Foresight Manager, Future Today Institute
Fees
- Local: $10,001 - $20,000*
- US East: $10,001 - $20,000*
- US West: $20,001 - $35,000*
- Europe: $20,001 - $35,000*
- Asia: $35,001 - $55,000*
Mark Bryan
What makes Mark Bryan one of the world’s leading futurists is his proven mastery advising organizations on the trends and tech that will disrupt their industries, and his inventive approaches for adapting to an ever-evolving business environment. He is the senior foresight manager at the Future Today Institute, a leading foresight and strategy firm founded by world renowned futurist Amy Webb. In his role, he supports leaders and their organizations in developing and implementing customized, forward-looking strategies that position them years ahead of their competitors and expedite their journeys to their desired futures. Bryan’s expertise spans across industries — having worked alongside national retail brands, higher education institutions, nonprofits, multi-family developers, and large corporate clients to evolve them from market leaders to market innovators.
Rafi Kohan
Author, Trash Talk; Expert on Human Behavior, Stress Management, and Peak Performance
Fees
- Local: $10,001 - $20,000*
- US East: $20,001 - $35,000*
- US West: $20,001 - $35,000*
- Europe: Please Inquire
- Asia: Please Inquire
Rafi Kohan
---What is it that pushes us to perform at our best? Which people on our teams thrive in high-stress/high-stakes environments and which are always cool, and calm under pressure? Why does this matter and how can you use it to drive peak performance? After 3 years of interviewing more than 200 people including professional athletes, military officers, poker players, and psychologists, Rafi Kohan offer insights into the psychology of gamesmanship and how mental stress can be used to drive performance and behavior. This work, which culminated into the lively and hilarious read Trash Talk, The Only Book About Destroying Your Rivals That Isn’t Total Garbage, offers anecdotes from some of the world’s top competitors and the mind games that push them to outperform their opponents.
James Gilmore
Expert on Customer Interaction and Experience
Fees
- Local: $10,001 - $20,000*
- US East: $10,001 - $20,000*
- US West: $10,001 - $20,000*
- Europe: $10,001 - $20,000*
- Asia: $20,001 - $35,000*
James Gilmore
James Gilmore is an expert on innovative thinking and the experience economy. As co-author of The Experience Economy, James Gilmore advises companies on how to turn their goods and services into a remarkable experience for the consumer. He discusses the concept of mass customization and helps businesses envision new possibilities for engaging customers and finding new sources of revenue.
Scott Deming
Branding & Customer Service Expert and Author
Fees
- Local: $10,001 - $20,000*
- US East: $10,001 - $20,000*
- US West: $10,001 - $20,000*
- Europe: Please Inquire
- Asia: Please Inquire
Scott Deming
Scott Deming takes his twenty years of business ownership, board positions, working with small, independently owned companies as well as multi-national corporations and employee relationship expertise. Scott Deming speaks for and trains companies across the globe – big and small, in just about every industry. From CEOs to business owners to managers to sales people to customer service reps, Scott Deming’s programs have transformed individuals and organizations alike, showing them the real process for customer evangelism and lasting customer loyalty.
Joseph Pine
Expert On Experience Staging & Mass Customization
Fees
- Local: $10,001 - $20,000*
- US East: $10,001 - $20,000*
- US West: $10,001 - $20,000*
- Europe: $10,001 - $20,000*
- Asia: $20,001 - $35,000*
Joseph Pine
A creative mind dedicated to helping businesses develop new ways to deliver customer values, Joseph Pine is the co-author of numerous books including The Experience Economy. Pine is a marketing expert who illustrates the importance of creating unique interactions and experiences for consumers in order to drive revenue and growth. He consults with numerous Fortune 500 companies and start-ups around the world, helping them embrace the ideas and frameworks he writes about, develop concepts for creating more economic value, and see those concepts become reality. In his speaking and teaching activities, Pine has addressed both the World Economic Forum and TED and has been a Visiting Scholar with the MIT Design Lab and a Visiting Professor at the University of Amsterdam.
Phaedra Boinodiris
Award-Winning Technologist, Leader of IBM Consulting’s Trustworthy AI Practice
Fees
- Local: $10,001 - $20,000*
- US East: $10,001 - $20,000*
- US West: $20,001 - $35,000*
- Europe: $35,001 - $55,000*
- Asia: $75,001 and up*
Phaedra Boinodiris
A fellow with the London-based Royal Society of Arts, Boinodiris has focused on inclusion in technology since 1999. She currently leads IBM Consulting’s Trustworthy AI Practice, she is the AI ethics board focal for all of consulting, and leads IBM’s Trustworthy AI Center of Excellence. She is the co-author of the book ‘AI for the Rest of Us’. Boinodiris is a co-founder of the Future World Alliance, a 501c3 dedicated to curating K-12 education in AI ethics.
In 2019, she won the United Nations Woman of Influence in STEM and Inclusivity Award and was recognized by Women in Games International as one of the Top 100 Women in the Games Industry as she began one of the first scholarship programs in the United States for women to pursue degrees in game design and development.