How do you turn a t-shirt brand that’s sold from the trunk of a rusty car into a global, multi-million dollar business? Johnny Earle transformed Johnny Cupcakes into one of the world’s fastest growing independent businesses. Businessweek named him America’s No. 1 young entrepreneur, and he has been profiled by the New York Times, NPR, MTV, Forbes, Newsweek, the Boston Globe, and INC. By focusing on the customer experience (he wants buying a t-shirt to feel like your birthday), he created such a unique brand that consumers would (and do) line up around the block for his shirts.

With his trademark energy and charisma, Scott McKain shares the secret of what customers really want and how marketing and sales set the scene for customer retention. By explaining his business philosophy based on customer experiences, McKain illustrates why all business is show business.

Bert Jacobs is the co-founder and Chief Executive Optimist of The Life is good Company. A $100 million privately held business based in Boston, MA, Life is good® spreads positive vibes with its colorful collection of apparel and accessories. Jake, Life is good’s iconic hero with the contagious smile, teaches men, women and children that optimism is fun, healthy, and empowering. Bert has appeared on CNN’s Tips from the Top, CNBC’s Business Nation, and The Donny Deutch Show. Life is good has been featured in the New York Times, on the cover of Inc Magazine, and on NBC’s The Today Show.

David Meerman Scott is an internationally-acclaimed strategist whose books and blog are must-reads for executives seeking to grow their businesses. He helps people, products, and organizations stand out and capture hearts and minds. He is the author of 10 books, including three international best-sellers. His tailored presentations delve deep – offering tactics that help audiences seize the initiative, open new channels, and grow their brand, and his groundbreaking ideas don’t just slap social media onto dusty old strategies – they reinvent the way business engages the marketplace.

Doug Rauch, a legendary former president of Trader Joe’s, was instrumental in leading the company’s transformation from a 7/11 knockoff to what Fortune magazine called the “hottest retailer in the U.S.” In eye-opening presentations, he shares insights on building a great business based on culture, innovation, leadership, and teamwork. He shows leaders how to push for new and better ways to perform, and audiences walk away with knowledge of how to create a self-sustaining culture of innovation, build a brand in a competitive marketplace, and lead with a purpose.

A former CEO of three successful start-up companies, Scott Klososky is passionate about shaking up the daily grind, rebuilding businesses from the ground-up, and seeking new opportunities. Klososky delivers fresh observations, ideas, and practical steps that organizations can use to restructure teams, create strategies that work, and apply technology in influential ways.

Professor David Cutler is currently the Otto Eckstein Professor of Applied Economics in the Department of Economics and holds secondary appointments at the Kennedy School of Government and the School of Public Health. He has served on the Council of Economic Advisers and the National Economic Council during the Clinton Administration and has advised the Presidential campaigns of Bill Bradley, John Kerry, and Barack Obama as well as being Senior Health Care Advisor for the Obama Presidential Campaign. Professor Cutler is also the author of two books, several chapters in edited books, and many of published papers on the topic s of health care and other public policy topics.

Marc Wayshak is a sales strategist and best-selling author of Game Plan Selling and Breaking All Barriers. Marc’s innovative selling system works for salespeople, entrepreneurs, and companies alike. He is a regular online contributor to Fast Company, Reuters, Entrepreneur, The Huffington Post, the Hoover’s Bizmology blog, and the Salesforce blog.

David Reske is a 20-year digital marketing veteran, president of Nowspeed, Inc., and the author of Digital Marketing in the Zone: The Ultimate System for Digital Marketing Success, which looks at how marketers can effectively navigate the evolving digital space and avoid unnecessary spend and risk to confidently execute strong marketing plans and accelerate the results of their digital marketing campaigns.

Dr. Meg Myers Morgan is an award-winning author, college professor, and certified executive coach. Her latest book, Everything is Negotiable (Seal Press, 2018)--based on her notable TEDx Talk--is a best-seller and has been translated in multiple languages. Her collection of essays, Harebrained, won the gold medal for humor from the Independent Publishers Book Awards (2015). Dr. Morgan received her certification in Executive Coaching from Columbia University, and has worked with hundreds of people on negotiating higher salaries, better work schedules, and stronger professional relationships. She speaks to audiences around the world on how to use negotiation tactics as a framework for identifying and acquiring the resources needed to shape a successful and fulfilling career. Her writing on the topic of negotiation has appeared in countless publications, and she's been featured on WNPR and The Jenny McCarthy Show. During her time as Chair of the Tulsa Women's Commission on the, Dr. Morgan authored the Mayor's Pay Equity Pledge, which has helped to close the gender pay gap in her community. She is currently an associate professor at the University of Oklahoma and teaches in the areas of leadership, strategy, and evaluation.

Linda Clemons from Indianapolis, Indiana is the CEO of Sisterpreneur® Inc. Linda is an award-winning and record-setting sales producer as well as one of the top sales trainers in the world in the resort/timeshare industry where clients have generated over two billion in sales. A Body Language Expert trained and certified in Analytic Interviewing and Statement Analysis ™ which is a process used to detect deception.